Make standout content in a content-saturated world.
Recent studies indicate that more than 2.5 quintillion bytes of data are created every single day. As more and more brands, personal and corporate, have…
Recent studies indicate that more than 2.5 quintillion bytes of data are created every single day. As more and more brands, personal and corporate, have…
Whether you’re creating a new business, or you’re assessing how well things are going in an existing one, the process of branding can be both…
Despite changing patterns in consumer behaviour, email marketing continues to be a powerful force in business and one that can make your brand stand out…
It seems that, as the years pass, more and more brands are realising the monumental power that social media has to play in their marketing…
The rise of internet technology paved the way to the resurgence of online business opportunities. Along with these opportunities, there are various strategies, platforms and…
Last year, Colourful Owl conveyed the importance of automation. Marketing automation is one of the keys to systemising marketing activity, enabling robust tracking, evaluation and…
At Colourful Owl, we’re experts in web marketing, design and development, so we know the importance of getting a brand noticed in the extremely competitive…
They say that a picture is worth a thousand words and that can certainly be true with infographics. A properly designed and presented infographic is…
What does a digital consultant actually do? It’s their job to develop a digital marketing plan that doesn’t just focus on tactics, but has long…
An effective digital presence is a must-have for businesses of all shapes and sizes. The digital space is a land of opportunity, but making a…
If you’re not a marketer by trade, content marketing can be one of those terms that has you scratching your head, but it really is…
Social media is only a part of the whole marketing mix and before you pick channels, you need to look at your overall marketing strategy…
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