Despite changing patterns in consumer behaviour, email marketing continues to be a powerful force in business and one that can make your brand stand out in people’s minds. However, the reason that so many are quick to ignore or under-utilise email marketing is because they are yet to realise the…
read moreFor the last five to 10 years, digital marketers have predicted the demise of email marketing. Yet, in 2016, the practice is stronger than ever. It is still very much possible to find high-quality leads and generate enquiries by deploying an email marketing strategy. The continuing evolution of email and…
read moreSo you’ve got your strategy in place; you’ve got your incredible product, which you know is important and valuable, and you’ve got your offer to make your customer base want your product more than ever. But how, when email marketing is such a minefield, can you make sure that your…
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